DOT DASH 3

Challenge:

DotDash3.com is an online collection of original art from international artists. It is driven by a proprietary 3D technology where users can browse and purchase art in a 3D environment called a virtual gallery.

Solutions:

  1. Prioritize goals by mapping business and user goals to features on a high level.
  2. Establish site architecture and user flow.
  3. Bridge virtual gallery with conventional website practices.

Tools:

  • Stakeholder Interviews
  • Competitive Analysis
  • User Research and Surveys
  • Site Maps
  • Sketching
  • Prototyping in InDesign